Thursday, September 6, 2012

Holcim to launch sustainable construction advocacy



MALOLOS CITY—Holcim Cement, one of the largest cement producer in the
country is set to launch a sustainable construction program in
Bulacan.

This came as the province suffered from flooding last month  that left
more than P500-Million in damages and led the provincial government to
place Bulacan under the state of calamity.

Gillian Cortez, a public relations specialist of Holcim Cement based
in Norzagaray town said that while their company is not involved in
construction, they felt the moral responsibility in introducing
sustainability.

“Sustainable construction is everybody’s concern because we need
resources in the future,” she said noting that the program will be
formally launched in the province next month.

She admitted that “cement production will never be green, but we can
make it responsible,” and stressed that concrete can be recycled.

Cortez noted that since commercial production of cement started in the
Bulacan more than 70 years, demand for cement, a primary ingredient
for concrete continue to grow.

Records showed that materials used in constructing houses before the
1940’s were primarily wood.

But it has changed since the discovery of limestone in Norzagaray town
and the commercial operations of Republic Cement, the first commercial
cement plant in the country which is now under the La Farge
Corporation.

Cortez said that Augustinian friars and local businessmen started the
commercial production of cement in Norzagaray after the second World
War.

Since then, she said that culture of construction has shifted to
cement and concrete.

At present, there ar least five giant cement plants in Norzagaray town.

“As our economy grows, there will always be demand for cement because
its discovery has changed the culture in construction of structures,”
she said .

Like Holcim Cement, Republic Cement’s production facilities is located
at Nrozagaray, a town in eastern Bulacan which is home to three other
giant cement plants.

Cortez also noted that based on 2010 data, the country has a backlog
of 3.75-M in low coast housing, and 1.2-M in single detach houses.

“If we will not implement sustainable construction, we will not be
able to address black logs in housing,” she said and explained that
sustainable construction involves utilization of available raw
materials, and not just cement and concrete. 

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